Demand Generation Marketing Specialist

Company
Nestor
Location
Remote
Posted
28.09.2026

Job description

Stop spending weeks mapping skills, defining roles & building career paths. Nestor AI does it in seconds.

See how it works

Solutions

Nestor AI

Reimagine HR with an AI companion that builds skills, roles, and career paths in seconds.

✨

AI Skills Management

Leverage AI to manage your talent through skills and future-proof your workforce.

🕵️

Talent & Opportunity Marketplace

Drive innovation and productivity by streamlining the fulfillment of internal roles and projects in tune with employee skill sets.

🚀

Skills-Driven Performance Management

Boost organizational agility and competitiveness by directly aligning workforce capabilities with strategic goals.

🌱

Talent Development

Future-proof your workforce by continuously up-skilling employees in alignment with evolving industry demands.

Use Cases

👀

Discover and map skills to gain insights

💪

Increase performance and drive innovation

⚖️

Become EU Pay Transparency compliant

🤓

Plan and deploy talent efficiently

☝️

Upskill & reskill based on business needs

🛟

Retain and grow talent

Customer Story

How Orange Creates a Culture of Career Ownership with Nestor

Success Stories

Resources

Articles

Explore insights about skills and the future of work

Leadership Podcast

Catch up with the latest from the most influential HR voices

Community

Join our community of 30,000+ HR professionals

eBook

Unlock Your Organization’s Potential with Our Skill Gap Analysis eBook

Customer Story

How Extern Aligned Feedback, Culture, and Performance. Together With Nestor.

About

Company

Careers

Newsroom

Contact

Partners

Integrations

Security

Article

Launching Nestor AI: Your AI-Powered HR Companion

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Join our amazing team today!

We are looking for a dynamic and results-driven Demand Generation Marketing Specialist to join our young, dynamic, and passionate team at Nestor. We’re a team of enthusiastic people with an entrepreneurial mindset, focused on building an exceptional product and we’re looking for you to join us. Nestor is a fast-growing YCombinator startup with headquarters in California, USA, and Iasi, Romania. Nestor products and services change the way people perceive their job and help employees achieve performance at work by helping every individual thrive in their career. Nestor is serving customers across the globe, from small businesses to large enterprises in various industry verticals.

We’d love to see

  • 3+ years of experience in demand generation or digital marketing
  • experience in B2B enterprise marketing
  • proven track record of managing successful demand-generation campaigns
  • strong project management skills and attention to detail
  • proficiency in online marketing and automation tools
  • strong analytical and problem-solving skills, and ability to make strategic decisions, including narrowing from a range of opportunities to the highest impact short-term and long-term
  • strong qualitative and quantitative research and testing
  • knowledge of SEO and SEM best practices
  • ability to manage priorities and milestones in a fast-paced work environment
  • experience with data-driven marketing
  • ability to work well both independently and collaboratively
  • excellent written and verbal communication skills
  • be comfortable with presenting in webinars or events
  • experience with HR Technology is a plus

Job responsibilities

  • plan and implement multi-channel demand generation campaigns, including email marketing, content marketing, paid advertising, social media, webinars, and events
  • conduct market research to identify trends, competitive landscape, and opportunities for growth
  • develop and manage lead nurturing programs to advance prospects through the marketing funnel
  • constantly refine buyer personas to enhance targeting and messaging strategies.
  • proactively monitor and analyze campaign performance, discover actionable insights, and run optimizations
  • use marketing automation tools to segment and target audiences effectively
  • track key metrics such as lead generation, conversion rates, and ROI to measure campaign success
  • collaborate with the content team to create compelling assets (e.g., whitepapers, webinars, case studies) that drive engagement and lead conversion
  • work closely with the sales team to ensure alignment on lead generation goals, handoff processes, and feedback loops
  • partner with the product team to understand target audiences and refine messaging

What you can expect

  • competitive salary and commission package
  • a remote-first work environment with flexib

Apply via Balkan Freelance

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